Mar 9, 2012
Maximizing Return on News
Have you missed getting your weekly Sunday dose of Big Blue since their historic win over the New England Patriots in last month’s Super Bowl?(Yes, that’s DKC sports division SVPs Phil Crimaldi and Michael Smith surveying the situation to Eli Manning’s right.)
On Monday night, DKC client Vivendi Entertainment launched the Super Bowl XLVI Champions: New York Giants DVD at The Regal Cinema in Times Square, bringing the G-Men back to New York once again. Super Bowl MVP Eli Manning, Hakeem Nicks, Jason Pierre-Paul, Antrel Rolle, and Mario Manningham were all on hand for their blue-carpet debut.
Following the screening, Pierre-Paul, Nicks, Manningham and Rolle signed DVD copies in four locations in the tri-state area for fans who had purchased a copy of the Super Bowl XLVI Champions: New York Giants DVD. In addition to full footage from the Super Bowl, the DVD also includes highlights from the season and footage from the Super Bowl post-game ceremony.