Media Training and Consulting
DKC’s team includes many former high-level journalists and political strategists with more than a century of collective experience writing A1 stories, anchoring live broadcasts, producing digital content and a deep understanding the news cycle. This insight gives DKC clients the edge to powerfully communicate across multi-platform media.
Mindset: A fixed mental attitude or disposition that predetermines a person’s responses to and interpretations of situations.
Dave Donovan and Ed Tagliaferri team-up to prepare clients for all aspects of media interactions.
DKC Mindset empowers clients to thrive within an ever-changing media landscape. Led by DKC Executive Vice President and former award-winning investigative reporter for Gannett, Ed Tagliaferri and DKC Executive Vice President and former anchor/reporter for ABC and NPR stations, Dave Donovan, DKC Mindset provides scalable media training that prepares clients for all aspects of media interaction. Our team creates individualized programs aligned to our clients’ core objectives/messaging and honed to specific media outlets, platforms and journalists.
Sessions are focused on the following elements:
• Understanding the Media + News Cycle – In-depth introduction to the media climate, industry trends, and insight into specific reporters, outlets, interviews and news gathering.
• Message Development – Personalized and proprietary system to define, and craft client key messages to be conveyed in interviews.
• Preparation & Execution – Interactive training that emboldens client perspective, approach and performance in interviews.
Our broadcast prep includes on-camera mock-interviews, playback, real-time critique and a downloadable file. Follow-up sessions and refresher courses are also available.
Current and past DKC Mindset clients include CEOs of Fortune 500 companies, Forbes 400 members, college & university presidents/chancellors, politicians, athletes, celebrities, authors and many others from a variety of industries.